MARKAZ ISLAMIC SEMINARY
FORM THREE MID-TERM EXAMINATION
COMMERCE-061
Time: 3:00 Hours-April, 2024.
INSTRUCTIONS
This paper consists of sections A, B and C. with a total of eleven (11)questions
Answer all questions from both sections. A,B, and two (2) Questions from section C.
Section A carries sixteen (16) marks, Section B carries fifty four (54)marks and Section C carries thirty (30) marks.
All writing must be in black or blue ink.
Communication devices and any unauthorized materials are not allowed in the examination room.
Write your Full Name on every page of your answer booklet(s)
SECTION A (16 marks)
Answers all questions in this section.
1. For each of the items (i) –(x), choose the correct answer from among the given alternatives and write its letter.
i. Which one is an example of constructive industry?
Fishing
Road making
Cotton spinning
Lumbering
Pot making
ii. Mrs. Makuchi as a housewife prepared fresh fruit juice for her kids’ consumption. In which type of production does the activity done by Mrs. Makuchi be grouped?
Primary production
Tertiary production
Personal services
Direct production
Indirect production
iii. Suppose you are a marketing manager who wants to satisfy the target market and at the same time achieves the marketing objectives. Which elements of market mix would you consider?
A. Branding, grading, standardising and pricing
Product, price, brand name and promotion
Package, price, promotion and place
Product, price, promotion and place
Brand name, package, packaging and product
iv. Why face to face business communication is advantageous to both retailers and final customers?
There is no need of keeping record of the message communicated.
It provides immediate feedback on the message communicated.
It reduces unnecessary noise between the sender and the receiver.
It promotes trust worth between the sender and the receiver.
The message communicated cannot be distorted.
v. You have learnt about the factors for the change in quantity demanded and the factors for the change in demand. Which factor would you opt for change in quantity demanded?
Change in weather
Change in fashion
Change in price of a commodity
Change in technology
Change in price of related commodities
vi. What is the purpose of the saba-saba trade fair show in Dar es salaam.
Reduce price of goods
Reduce selling expenses
Create market for goods
Discourage customers from buying imported goods
Extend goods nearer to the customers
vii. The price set by the government below the equilibrium to protect consumers from being exploited by the suppliers is:
Minimum price
Price support
Maximum price
Price floor
Price ceiling
viii. The warehouses which are situated at terminals of railway, airports and seaports are known as:
Public warehouses
Bonded warehouses
Wholesaler’s warehouses
Manufacturer’s warehouses
Private warehouses
ix. Which of the following are the disadvantages of mail order business?
There is limited range of goods
Middlemen can be eliminated
Trade is carried out 24 hours
It is not necessary to maintain a big shop
No shop assistants are employed.
x. Which one of the following is a disadvantage of department stores to the seller?
Wide choice of products
Convenience in shopping
Extensive use of advertising
Careful selection of goods
Services to customers
Match items in List A with the correct response from list B.
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LIST A
LIST B
Movement along the demand curve due to a change in price.
Demand for a commodity mainly because of that commodity can be used to produce the desired product.
Demand for a commodity that has many uses.
The table which shows the amount of a commodity that is demanded at various prices by the consumers.
The exchange value of goods and services in terms of money. vi. Goods which are demanded together to satisfy a particular human want.
Composite demand
Joint demand
Derived demand
Change in demand
Change in quantity demand
Price
Money value
Competitive demand
Demand curve
Demand schedule
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SECTION B (54 marks)
Answer all question from these section
Every person participates in commerce in different ways. This is an indication that commerce should be taught as a basic subject to everyone. As a commercial student, give four (4) concrete points to justify the argument.
From the following demand and supply schedule for sugar, draw up demand and supply curves, clearly show the equilibrium point, equilibrium price and equilibrium quantity, region of excess supply and excess demand.
Demand and supply schedule for sugar
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Quantity demanded in kg
Quantity supplied in kg
Price per kg in Tzs
4,000
1,000
100
3,500
1,500
150
3,000
2,000
200
2,500
2,500
250
2,000
3,000
300
1,500
3,500
350
1000
4,000
400
Suppose your commercial teacher had assigned you to prepare the class presentation about the essential elements of transport. Briefly explain four essential elements of transport that you will consider in your presentation.
The advertisement below appeared in one of the popular newspaper in
Tanzania. Study the advertisement and answer the questions that follow:-
IT IS NEW HEALTH LOAF BREAD Now enriched with vitamin A and B complete
SAME PRICE FOR BETTER HEALTH
NOW AVAILABLE IN ALL SUPERMARKET AND SHOPS |
Briefly explain three (3) objectives of the advertisement
Briefly explain three (3) advantages of advertising in newspapers.
Warehousing performs a vital role to the business people. Identify roles of modern warehousing in a modern business environment. Give five (5) points.
(a) Production is categorized into direct and indirect production and the categorization depends on their features. Describe two main features used to categorize production as indirect production.
(b) One of the villagers wants to engage in production of goods and services but he/she needs to know about the levels of production. Briefly explain to the villager the three levels of production.
SECTION C (30 marks)
Answer only two question from this section
St. Peter Clever High School intends to advertise its services in April, helping the school management on what to consider in choosing the medium of advertising. (6 points)
For business communication to be effective, there must be clear communication between the organization and its customers. This will allow the business to communicate with the customers about any changes that have happened. By using the knowledge of business communication describe five
(5) barriers to effective communication.
The use of money is one approach among many used to counterbalance the shortcomings of the barter trade. Describe Six (6) qualities of money which gives it superiority over the barter trade.
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